Fashion management, the very words that spell glamour, oomph, and luxury! Let us take a sneak peek into what makes fashion management courses in India a good career to take up in 2022.
What Is A Fashion Management?
Fashion management involves envisaging the success and fame of the given product among customers basis comprehensive research and analysis of the prevailing fashion trends and customer sentiments. Of course, pricing and product usability also play an important role in a product’s success, but with innovative strategies (marketing, segmenting, pricing, etc.) and appropriate marketing blitz, a fashion manager can not only enhance the brand image but also create a need of the said product line in the market such that consumer believe that the particular fashion is in vogue.
The Scope Of Fashion Management In India:
Market Outlook:
- Indian Domestic Textile And Apparel Market:
- The market is estimated at US$ 75 billion in 2020-21 after it fell 30% from US$ 106 billion in 2019-20.
- By 2025-26, the market is expected to recover and reach US$ 190 billion at 10% CAGR.
- India’s Textile And Apparel Exports:
- Exports reached US$ 33.5 billion in 2019-20. Due to the Covid-19 pandemic, India’s textile and apparel exports are expected to reach US$ 28.4 billion in 2020-21 after falling approximately 15%.
- However, by 2025-26, India’s exports of textile and apparel are expected to grow at a CAGR of 11% to reach US$ 65 billion.
- India’s Textile And Apparel Imports:
- In 2019-20, India’s textile and apparel imports were at US$ 8.6 billion. However, in 2020-21, they are expected to decline by around 35% to reach US$ 5.6 billion.
- By 2025-26, the imports of textile and apparel are expected to reach US$ 15.2 billion, growing at a CAGR of approx. 10%.
Looking at the positive industry outlook, it’s only fair to assume that by the time the students graduate after studying fashion management courses in India, they will have unprecedented opportunities with them. Not to mention that fashion management courses in India equip students with versatile competencies that offer you versatile opportunities like:
- Fashion Brand Manager
- Public Relations Manager
- Fashion Product Manager
- Fashion Marketing Manager
- Retail Chain Outlets
- Apparel Brand
- Boutique
- Teaching courses in fashion business management
In addition, India’s highest population means more people to cloth. Thus making India an attractive destination, for brands to invest and set up their shops. This will further add to the available opportunities thus making fashion management an attractive study option that one cannot refuse or miss out on.
Fashion Management Courses:
Even though there are lots of courses available in the market but one needs to identify courses that will give its student an edge over others in the job market.
There are courses like “Fashion & Lifestyle Business Management” that offer its student’s competencies through:
- Sensitization in both fashion & luxury business
- Classroom learning complemented with live industry projects
- Courses based on experiential learning, thus providing students with industry knowledge and perspective on global lifestyle, fashion and luxury business.
- Professional Certification from Nationally & Internationally accredited college
- Workshops by Industry experts
- Comprehensive internship and placement programs
- Real-world projects to help students develop strong work portfolios to have it showcased to prospective employers.
- Updated technical skills. Understanding of people in socio-cultural settings to equip them with research methodologies to gauge the market trends and develop appropriate strategies
- Supplementary career support curriculum that will enhance your competencies. Could be Post Graduation courses or additional specialization courses like masters in fashion management.
So why wait? Just go for the appropriate fashion management course and let an exhilarating and rewarding journey begin.
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